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Application Sprawl: How Did We Get Here?

You didnโ€™t plan for application sprawl. ย  No one does.

But somehow your organization went from a clean, manageable tech stack to dozens or hundreds of apps with unclear ownership, overlapping functions, rising costs, and underwhelming adoption. ย  It didnโ€™t happen all at once. ย  It happened one โ€œquick winโ€ at a time. ย  Now, you’re spending more on tools than everโ€ฆ and getting less out of them.

Letโ€™s be honestโ€ฆthis is how sprawl happens:

1. Every team solves their own problem

Sales buys a CRM. Marketing gets automation. Ops installs a scheduling tool. Finance brings in yet another dashboard.

Everyone is trying to move fast and meet their goals, which makes sense. But when each team operates independently, the result is a patchwork of disconnected tools solving similar problems in different ways. ย  Without a central view, teams optimize locally and create chaos globally.

 

2. Vendor promises outpace internal readiness

A flashy demo. A big promise. A discounted annual license if you โ€œbuy before Q4 ends.โ€

So you buy. But the business isnโ€™t ready to implement it. IT doesnโ€™t have capacity. Change management is an afterthought. The tool sits there, unusedโ€ฆbut still costing money. ย  Multiply that scenario by a few departments and youโ€™ve got a graveyard of shelfware.

 

3. Shadow IT fills the gaps

People are resourceful. If the official process is too slow or rigid, theyโ€™ll go around it.
A department signs up for a free trial. A team leader puts a subscription on their credit card. A โ€œtemporaryโ€ solution becomes permanent. ย  And IT doesnโ€™t find out until something breaks or the renewal invoice hits.

 

4. Mergers, growth, and turnover compound the mess

As companies grow, merge, or shift leadership, systems donโ€™t always get rationalized. You inherit tools, processes, and licensing agreements with no clear owner or exit plan.

So they linger.ย  Costing money. Confusing users. Cluttering your environment. ย  Sprawl isnโ€™t always created, itโ€™s inherited and ignored.

 

Why this matters more than ever

Application sprawl isnโ€™t just a tech problem. Itโ€™s a business risk.

  • Itโ€™s expensive โ€“ Redundant licenses, unused tools, and overlapping functionality waste budget every quarter.
  • Itโ€™s confusing โ€“ When employees donโ€™t know what tools to use, they use none or the wrong ones.
  • Itโ€™s risky โ€“ Unknown or unmanaged apps create security and compliance vulnerabilities.
  • It slows you down โ€“ Integrations break, data gets siloed, and teams duplicate efforts.

So, how do you get back in control?

You canโ€™t fix app sprawl with another spreadsheet. ย  You need visibility, structure, and shared ownership.ย  Hereโ€™s what high-performing organizations do:

 

1. Build an application inventory.

Get a complete list, not just what IT owns, but whatโ€™s actually being used across the business.

 

2. Assess business and IT value.

Itโ€™s not enough to know what apps you have. You need to know:

  • Who uses them?
  • What business function do they support?
  • Are they redundant, underused, or critical?

3. Create a rationalization plan.

Sunset whatโ€™s not adding value. Consolidate overlapping tools. Prioritize integrations and data flow over buying โ€œone more thing.โ€

 

4. Make it collaborative.

Application management isnโ€™t just an IT responsibility. The business needs to co-own these decisions because theyโ€™re the ones who use (or donโ€™t use) the tools.

 

How GetInSync helps

More teams are looking to use GetInSync to bring clarity to their application portfolios.
It provides a shared workspace where IT and business leaders can:

  • Build and maintain a living app inventory.
  • Assess app health from both business and technical lenses.
  • Identify duplicates, gaps, and opportunities for consolidation.
  • Make decisions with visibility and shared accountability.

Because application sprawl wasnโ€™t created in one dayโ€ฆ but you can start fixing it today.